Does your business require people to put their best smile forward?
From a driver’s license office to a doctor’s office, there are myriad places where you might prompt clients to “Say cheese!”
You’ve likely invested in the right tools and technology required to produce high-quality images. You might have even purchased advanced lighting solutions to make the final product pop.
Yet, did you consider that the photography backdrop you use could make a major difference?
Today, we’re exploring a few different ways a backdrop can help enhance and improve your photography efforts. Ready to learn more? Let’s get started!
What is a Photography Backdrop?
Before we delve into their many uses, let’s establish what photography backdrops entail. These are solid, patterned or graphic screens designed to add personality and professionalism to any picture you take. If you’re taking individual photos in a group setting, they can also help standardize the images.
If you’re still picturing the scenes you posed in front of decades ago for family holiday pictures, think again. Today’s backdrops are more sophisticated and tech-savvy than ever before.
Consider motorized and retractable models, for instance. Available with an infrared remote control, these affix to your wall or ceiling for instant accessibility. A cinch to install, they come in a range of colors and two sizes that are ideal for most business owners.
Where Can I Use a Photo Backdrop?
Think you don’t need a photography studio backdrop because you aren’t a professional photographer? You’ll be surprised at the many places where they can make a big difference. Let’s take a look at a few of the industries that can make use of a new backdrop solution.
Passport Photos
The U.S. Department of State has strict requirements that dictate how your passport photos must look. Specifically, there are five standards that all travelers must follow. Included in these is a mandate that all images should be taken in front of a white or off-white background.
Do you operate a passport photography business? A few of these permitted entities include:
- Shipping centers (FedEx, UPS)
- Membership-only warehouse clubs (Costco)
- Some pharmacies and retail stores
- Designated U.S. passport offices
- Registered passport expediter offices
If so, you’ll need a photography backdrop that complies with government regulations and a photography backdrop is ideal!
Medical Transformations
Are you a plastic surgeon? What about an orthodontist or weight-loss specialist?
Persons in this profession will often use before-and-after pictures to show the physical effects of the transformations they help facilitate. To make sure that viewers can discern the difference, it’s important to take the two photos in the exact same setting. Most of the time, patients will even wear the same clothes!
This is where a solid-colored photography backdrop can come in handy.
Install one in your medical office, preferably in an area that has consistent lighting. Then, ask every patient to stand in the same spot in front of it to make sure the only difference that stands out is the one you meant to highlight.
Driver’s License Offices
In a similar vein to a passport photo, a driver’s license photo is another image that has to follow specific criteria.
Not only can you not smile too much, but there are also guidelines around wearing glasses. Moreover, every image has to have the same, solid-colored background.
To this end, driver’s license offices are another place where you’ll find photography backdrops. Customers will sit in a chair in front of the backdrop and hope for an end result that they don’t mind lugging around in their wallets for years!
ID Badges
There are many situations and environments that will require the use of a photo ID badge. For instance, you might operate a high-security office that requires everyone wear their likeness on a lanyard while on-site. These can serve to distinguish employees from one another and heighten security efforts.
Photography backdrops help ensure that everyone’s badge has a consistent look and feel. When everyone in your office is standing in front of the same color, their features stand out and they’re more discernable to onlookers. If you have a business creating identification gear such as these, you’ll benefit from an installed backdrop that takes the guesswork out of every project.
Product Photography
Whether you’re selling clothing items, tools, or hardware, you want the focus and emphasis to be on your wares. This is especially the case if you’re setting up an e-commerce shop within the ultra-competitive online retail space.
You don’t want to shoot pictures of your for-sale items in front of different backdrops that are distracting and non-uniform. When shoppers view your listings on their screen, they’ll see them in rows beside each other. If you don’t give a second thought to your backgrounds, they’ll become mismatched and complicated.
To help your products shine, it’s best to keep the background simple and consistent. This gives your shop a clean, minimalist look that keeps all eyes on your prize.
Find the Perfect Photography Backdrop Today
You don’t have to carry a DSLR camera around your neck and spend hours editing pictures every night to be a photographer. In fact, this can be an important element of many jobs, even if you don’t consider yourself a professional in this niche.
From your driver’s license photo to your ID badge, there are many instances that require neat and invariable imagery. A photography backdrop helps you capture the perfect shot every time.
When you’re ready to invest in one for your business, we’d love to help.
Browse our extensive selection of backdrops and find the perfect one today! If you have any questions, feel free to reach out to us.